Let customers speak for us
from 4006 reviewsAs someone who is military, going out to the field and not able to wash my hair when I need to, I found the French Lavender Aloe Hydrating Mist much needed to moisturize my scalp after being exposed to the elements!
I LOVE this hair mist! Not only does it leave my hair hydrated but it smells amazing! I love how I am able to use this daily or as often as I need! I want to try other โflavorsโ but the Lemon Herb is my favorite.
I have suffered with seborrheic dermatitis for a while. Iโve been locโd for two years now and went through a plethora of products. Finding this ACV Rinse, hydrating spray,and shampoo have been a game changer. My scalp loves it and my locs are always soft and hydrated.
I just started my locs journey about a year ago and tried several different products and everything Iโve bought has been great and informative socials. My son also started around the same time and loves them and my wife has now started to use my spray all the time too haha. I have nothing but great things to say about the products and company up to this point. Thank you
Smells amazing bought as a gift ! Great starter bundle and great product sizes. Will buy again
Love this mist spray, I will definitely continue to return for more.
Thanks ๐
This soap gives a good and deep later and cleaning. My hair smells good for weeks!
I have been using their products for a little while now. Finally bought the soap to try on my locs and got a complimentary one with my purchase; they smell so euphoric and relaxing. It would be an amazing addition if FTR came out with some locing gel/product๐๐๐ฝ. I honestly donโt think Iโll stop shopping with this company. I love the products, the affordability, the intent to always improve where needed and they way they carry themselves. Thanks Free The Roots!
Awesome conditioning and clarifying rinse.
I really love the way the bars make my locs ๐. I am glad I purchased the monthly routine
Complete Bundle!
This is not just any bundle, it's called FULL COMPLETE bundle for a reason. This combo is all you need to keep your precious crown at peak health!
The ACV Rinse That's Changing The Game
There's nothing you can find that conditions, removes build-up, restores your hair's pH, and leads to growth like this! It has over 300 combined five star reviews for a reason. Tap below and transform your crown every wash day!
ABOUT US
We are 3 brothers and our community is the heart of who we are! We deeply understand the importance of your hair & skin. Before we released our first product (ourย soap bars), we helped over 10,000 individuals through their healthy hair journeys.ย
We now craft recipes with one goal in mind, to effectively improve the health of your hair & skin. Through freeing the root of the truth and intentional creations, we will help all to embrace their natural beauty and take care of it with nature! Read full story here.
Hair & Skin
We are DEDICATED to the health of your hair and skin. From every single ingredient use, to the specific product lines we offer.
No product offers the exact same benefits as the next! Tap below and check out every last one of them.